BRONTO API INTEGRATION
BRONTO API INTEGRATION
Bronto is an ecommerce software which provides a marketing automation platform to enterprises and mid-sized organizations worldwide. One of our NetSuite clients requested us with a requirement to enable automatic SMS facility during the order placing and processing stage. Our client was looking for a way to allow faster ecommerce marketing to drive cross channel marketing depending on customers and transnational data from their NetSuite account.

Client Requirement

Bronto is an ecommerce software which provides a marketing automation platform to enterprises and mid-sized organizations worldwide. One of our NetSuite client approached us with a requirement to enable automatic SMS facility during the order placing and processing stage. Our client was looking for a way to allow faster ecommerce marketing to drive cross channel marketing depending on customers and transactional data from their NetSuite account. They wanted to have complete control over the digital marketing solutions by integrating customer informations, transactional data from NetSuite to Bronto.

Our client’s main concern was how to send SMS to customers when an order is placed or during the order processing stage using Bronto?

The Challenges

Our client wanted us to deliver a new approach to integrate SMS facility to send messages to customers when they place an order or during the processing stage of an order. The crucial issue we faced during the project detailed analysis was resolving how to trigger the SMS when a customer places the order and on its processing stage.

Our Solutions

With the assistance of our expert NetSuite consulting team we provided a NetSuite-Bronto integration solution to successfully accomplish our client’s requirement. We solved the key challenge of sending SMS to customers using SuiteScript and building workflow.

We solved the other crucial challenge of integrating the netSuite data to Bronto’s API using SOAP web service. SOAP API library is divided into two sections, one is object reference section and the other is function reference section. We used this SOAP request to support all the interactions taking place between Bronto API and NetSuite.

Every time an order is placed, a workflow will execute and we developed a SuiteScript to add the contact to SMS keyword list, thereby sending SMS to the particular customers.

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